Bausch + Lomb Corporation, (NYSE/TSX: BLCO), is solely dedicated to protecting and enhancing the gift of sight for millions of people around the world from the moment of birth through every phase of life. Our mission is simple yet powerful: Helping you see better to live better.
The company is one of the best-known and most respected healthcare brands in the world, offering the widest and finest range of eye health products including contact lenses and lens care products, pharmaceuticals, intraocular lenses, and other eye surgery products.
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Our highest priority is the well-being of the people we serve. By listening to our customers and patients, by constantly honing our innovation edge, by executing with integrity and excellence, we strive to earn the trust of our partners and stakeholders.
Over the last 167 years, Bausch + Lomb has become a global hallmark for innovation and quality. Our talented and motivated colleagues work relentlessly to invent new materials, engineer new technologies, and ultimately bring new innovations to help people see better to live better.
Responsible for Lens Care business & Specialty Contact Lens brand marketing with cross functional communication to develop marketing plan and closely monitor project execution.
Perform to set up pricing, positioning, targeting and segmentation in core products to take the market.
Build up the languages to communicate with consumers in core products.
Perform to do analysis on consumers, market, category trends, competition and campaigns, to track to understand opportunities and potential.
Closely work with sales & trade marketing team to develop promotion program and solid plan implementation.
To lead B+L digital platform including EC & LINE projects with CDP (Consumer Database Platform) know-how.
To develop local communication materials under TFDA regulation and communicate with related internal & external functions to ensure smooth approval process.
Closely work with agency to develop ATL & BTL communication campaign to build brand awareness and drive consumers' purchase intentions.
The masculine is used in this publication without prejudice for the sake of conciseness.
Bausch & Lomb is committed to equal employment opportunity and complies with equal employment opportunity laws in effect wherever it operates.
We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. Accommodations for job applicants with disabilities are available on reques.
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